The Client Attracting Power of Beautiful Marketing

The Client Attracting Power of Beautiful Marketing

Have you ever noticed that not very many people talk about beauty and marketing in a positive way? So many marketing advisers I've followed recommend NOT investing in good design because, they say, it’s a waste of money and time. To be honest, I know quite a few millionaires who have done very well using marketing that is not beautiful, not... [Read more...]
Amazing Before and After Website Designs Part 1

Amazing Before and After Website Designs Part 1

A picture is worth 1000 words and a "Before & After" tells a whole story in an instant. Over the last 20 years I have created hundreds of brands and websites and love to share the transformation this unique creative process provides. Each time I meet with a new client we dive deeply into their essence, what is most important to them. This is... [Read more...]
Branding the Unchanging You

Branding the Unchanging You

In traditional branding, there is a high value placed on consistency. This is one aspect of traditional marketing I still adhere to. When you are trying to be seen and known online, consistency of your message and visual brand will help people to remember you. But there is a problem when your brand is based on something superficial or fleeting.... [Read more...]
The Spiritual Significance of Beautiful Design

The Spiritual Significance of Beautiful Design

To be honest, I know quite a few millionaires who have done very well using marketing that is quite ugly.  I never understood this for years, why would a millionaire not invest in good design? Obviously they can afford it. Now that I understand the Character Codes * and the differing core needs of the various types, I realize these folks, these... [Read more...]
11 Cool New Web Banner Designs by the Magical Marketer

11 Cool New Web Banner Designs by the Magical Marketer

The Magical Marketing process to design a Wordpress Site is multi-faceted and highly collaborative. The key element to the design is the custom designed banner that adorns the top of the page.  This banner is designed to reflect the essence, purpose, mission and resonance of the client, and is not necessarily a reflection of my aesthetic as the... [Read more...]
How to Know When It’s Time to Re-Brand

How to Know When It’s Time to Re-Brand

Graphic Girlz Logo and Post Card Design Self Marketing Our  businesses are always evolving, but we don’t always rush to change our  brand with every change in our business, because brand consistency is so  important. However, there comes a time for many of us that we realize  we have outgrown our brand. That happened to me in 2011 but... [Read more...]
5 Sure Signs that Your Brand is Outdated

5 Sure Signs that Your Brand is Outdated

Even the most popular brands change when it's time. For instance the Apple logo has changed radically from its inception in 1976. Have you been using one brand for a long time even though your business has changed? Are you holding back your message because your brand cannot contain your new perspective? A lot of business owners believe that... [Read more...]