What’s So Scary About Being Authentic?

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I speak with multiple people every day who are trying to give me a reason why they can’t be totally authentic. They don’t say it in exactly that way. They say things like (these are real things people have said to me in the past week): “I’m trying to appeal to a more main-stream audience
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How Conscious is Conscious Business?

SojournerTruthTalking

Conscious business and spiritual marketing are all the buzz these days, especially among women entrepreneurs, and that’s a good thing. Previously nobody cared a hoot about anything in business but the bottom line and brainwashing people to buy stuff. Now there is a growing sense that business should be more human, that we should be
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